The Different Campaign Types

With Outreachly you can choose between 4 different campaign types, from simple to complex. So whatever your sales requirement we've got you covered. 😃

Every user has the option of a Simple or Smart campaign. If you're on our AI package you'll also have the option of a Magic campaign which uses AI to create a campaign.

Simple campaigns are linear sequences that work in the order that you set. Each prospect will pass through each step until they reply.

A simple campaign still allows you to send LinkedIn connections, messages, InMails, videos and email.

When building your campaign, you add one step at a time and each step will run according to the delay and the previous step being completed.

You can set delays that allow these sequences to occur in a specific time interval of your choosing.

Smart sequences adapt your outreach based on how the recipient responds to each step. These sequences follow an "if yes, then" or "if no, then" pattern, allowing you to tailor your next move depending on the other person's actions.

For example, if someone accepts your connection request, you can send a follow-up message. If they don’t, you might choose to email them directly instead.

This creates a flexible and dynamic approach to outreach, letting you adjust your strategy in real time.

Magic campaigns use the power of AI to help you quickly and efficiently create outreach campaigns.

You can choose LinkedIn only, Email only, or combined campaigns. All you need to do is complete the prompt telling the AI your objectives and then let the AI do its magic.

AI campaigns use credits.